Jowls: Causes, Treatment and Prevention

Jowls are the loose pockets of flesh below the jawline. Sometimes, they present as saggy skin, and sometimes they include fatty deposits. They're responsive to lifestyle factors, but you don't need a medical procedure to improve them.

Sagging jowls are primarily caused by collagen and elastin loss, but genetics, sun exposure, and weight fluctuations can also play a role. While the natural ageing process is the primary cause of sagging, your lifestyle will have a powerful impact on it. Muscle weakness, weight gain, and sun exposure can all speed up the effects of aging.

Jowls are a part of the natural ageing process. As your tissues reduce collagen and elastin stores, your skin becomes less elastic.

Genetics can alter everything from skin elasticity and hydration to your body’s response to sun damage.

Smoking damages your collagen and elastin, so it plays a key role in degrading the dermis’ elasticity, especially in the face area. Some of the chemicals in cigarettes cause your body to release enzymes that break down these proteins. Smoking also restricts your blood vessels, keeping direly-needed nutrients and oxygen away from your skin. Stress and sun exposure attack your collagen stores in their own way.

Rapid weight change stretches the skin, so it’s one of the number one causes of jowls. A healthy lifestyle can help you to avoid developing a double chin or other signs of sagging. Staying at a consistent weight will go a long way towards preserving your vitality.

Looking down at devices weakens your neck and chin muscles. In response, your tissue becomes lax and fat begins to accumulate around the jaw. To make matters worse, bad posture can reduce lymphatic drainage, so you might experience water retention.

Sunscreen is one of the most powerful ways to hold onto your skin’s health. It won’t get rid of jowls, but it will certainly go a long way towards preventing them.

Maintaining your ideal BMI and maintaining a healthy diet are two powerful preventative strategies. Make sure you eat plenty of peptides and the vitamins your body uses to produce collagen and elastin. Vitamin C, zinc, and copper are essential for synthesizing both proteins, so they play a core role in getting rid of jowls.

If you develop the habit early enough, facial exercise is one of the best non-surgical treatments at your fingertips. Not only will it encourage lymphatic drainage, but tone your face muscles, too. Similarly, good posture will keep your muscles toned and prevent bloating.

Topical treatment can address sagging and other signs of ageing noninvasively. A good anti-wrinkle cream can target jowls directly by encouraging your skin’s natural collagen production. Resveratrol is quickly becoming one of the hottest ingredients in the industry for its firming power. It stimulates the fibroblasts that manufacture collagen while reducing oxidative damage. For these reasons, Caudalie has made it one of the most prominent ingredients in our collection.

Great skin relies on consistent daily care, so Caudalie has created a dermatologist tested collection with impressive anti-aging technologies. It includes:

• Anti-Wrinkle Cream​ with Vegan Collagen: This formula has been named the Number One product for anti-ageing in France. Its stimulates three kinds of collagen. In addition, it leverages resveratrol’s lifting and firming powers. Results: 98% of women saw a firming lifting effect*.

• Firming Serum: This lightweight patented treatment will prepare your skin for hydration while visibly firming your skin. It’s three times more effective than Retinol and includes hydrating hyaluronic acid.

• Anti-Wrinkle Night Cream​: Your body goes into healing mode as you sleep, so it needs a rich, hydrating formula. This product doubles your natural hyaluronic acid levels and raises your skin’s collagen production without blocking the pores. The result? A smoother, firmer complexion.

• Anti-Wrinkle Eye Cream: The delicate skin around the eyes requires a gentle product that doesn’t leave you puffy in the morning. Caudalie’s Resveratrol-Lift Firming Eye Gel Cream reduces puffiness by 84%. You’ll notice a fresher, smoother eye area that’s as smooth as it is hydrated.

If you’re looking for an at home treatment for sagging jowls that doesn't require any downtime, jowls exercises will deliver impressive results. If you want to avoid dermal fillers and ultherapy, jaw exercises that engage the muscles along the jawline and neck will improve strength and thicken the muscles. In time, this can have a lifting effect while restoring the volume of your face. While jowls are difficult to cure, they can be managed if you act early. A natural facelift can bring a noticable improvement.